When it comes to the overall appearance of your business property, re-striping your parking lot is a quick way to enhance the appearance. What your parking lot looks like directly reflects on what your customers think about you and your business.
Think about it. If your parking lot is full of trash. If the parking lines are faded out. What does that say about your business? Maybe it says, I don’t care about what my business looks like, its the service that counts. That may or may not be how YOU think, but your customers could have an all together different opinion.
I’ll share my personal views on the subject and you can have your own opinion. What comes to my mind when I drive up in a parking lot and the parking lines are so faded that i cant tell where they are? A few things come to mind, one, the owner doesn’t care about what the place looks like. This may not be the fault of the business owner as she/he may just be leasing the space. Two, the service or product is bad and because if the owners don’t care about the appearance of the property they probably don’t care about the service they provide therefore their customer base is small and money is tight. Again this could be from no fault of the business owner as they may only lease the space they occupy.
These thoughts are even worse when its a food establishment, seeing a dirty, unmaintained parking lot makes me question the quality of the food, funny how that works.
Just my two cents about the difference appearance can make in the eyes of a customer.